DNC launches digital home-page takeover of Lakeland Newspaper highlighting Trump’s failed coronavirus response
July 2, 2020
Ahead of Vice President Pence’s trip to Florida today, the Democratic National Committee reserved a homepage takeover of the Lakeland Ledger’s website, highlighting the Trump administration’s failure in responding to the coronavirus pandemic that has contributed to a spike in coronavirus cases across Florida. The Lakeland Ledger reaches voters in the area Pence was set to visit before he canceled amid consecutive days with record setting numbers of new coronavirus cases in the state.
Additionally, on Thursday morning, the Florida Democratic Party will host a press call with U.S. Rep. Donna Shalala, State Senator José Javier Rodríguez, and Miami-based cardiologist Dr. Bernard Ashby to discuss Trump’s failed coronavirus response as well as his attempts to overturn the Affordable Care Act‚ spiking health care costs and jeopardizing coverage protections for Floridians with preexisting conditions, even in the midst of the coronavirus surge. This week the DNC’s War Room also released a new ad to highlight how coronavirus is exploding again across the country thanks to President Trump’s failures.
“Nothing Vice President Pence says today can change Trump’s incompetent handling of the coronavirus that has cost jobs, lives and led to the ongoing spike in cases Florida is suffering through today,” said DNC Director of Battleground State Communications David Bergstein. “The coronavirus spike in Florida and across the country is an indictment of Trump’s botched handling of this pandemic — and his trail of poorly-timed, cancelled campaign events underscores that Pence can’t defend their record.”
The homepage takeover utilizes all of the advertising space on the Lakeland Ledger’s homepage—including siteskin and multiple banner ads—and will run for 24 hours. Images of the ads are below: