DNC Unveils New Billboard Over Downtown Phoenix Highlighting Trump’s Failed COVID Response
November 2, 2020
New high-profile billboard will reach voters with the message, “This administration failed us,” and direct them to www.iwillvote.com
Today, the DNC is unveiling a new billboard in Phoenix, Arizona that will run through Election Day and encourage voters to hold Trump accountable for his failed COVID response by making their voices heard at the ballot box.
Located on top of the CityScape complex just blocks away from Chase Field and the Phoenix Convention Center, the new digital billboard will reach voters in a high foot-traffic area in the core of downtown Phoenix with the message, “This Administration Failed Us,” and direct them to www.iwillvote.com — the DNC’s one-stop shop to help voters make a plan to vote.
“Voters across Phoenix won’t be able to miss this message: Trump had four years to deliver on his promises to Arizonans, but he’s come up empty-handed at every turn,” said DNC Chair Tom Perez. “Working families in Phoenix and across Arizona have paid the price for Trump’s incompetence with their lives and their livelihoods. That’s why Arizonans of every political persuasion are going to send Trump a message tomorrow by rejecting his failed record and making him a one-term president.”
The new billboard is part of the DNC’s larger out-of-home advertising campaign across Arizona to reach voters with information about making their plan to vote through high-impact, targeted ad placements using unconventional tactics, including aerial banners, chalk stencils on city sidewalks, double-decker wrapped busses, mobile billboards, print ads inside barbershops and salons, and digital point-of-sale systems.
See photos of the billboard here and an image of the ad running on the billboard below: