Ahead of Pence Visit, DNC Launches Bilingual Digital Ad Campaign Calling Out Trump’s Failed Pandemic Response in Arizona Daily Star, La Estrella De Tucsón
August 11, 2020
Ahead of Mike Pence’s visit to Arizona today, the Democratic National Committee launched a daylong bilingual digital advertising campaign on the homepages of the Arizona Daily Star and La Estrella De Tucsón to call out Donald Trump’s failed pandemic response. The newspapers reach voters in the Tucson area, where Pence is set to hold campaign events today.
Later today, Arizona Democrats are greeting Pence’s visit with a press call featuring Rob Taber, National Co-Chair of the Latter-Day Saint Democrats of America, State Representatives Reginald Bolding and Andrés Cano, and President of the Arizona Alliance for Retired Americans Saundra Cole, to discuss how Trump’s failed leadership has hurt Arizona communities and resulted in more than 4,100 deaths statewide.
“Nothing Mike Pence says today can distract from the truth about Trump: his failed leadership has cost Arizonans their lives and their jobs,” said DNC Chair Tom Perez. “Trump’s ineffective pandemic response has put hundreds of thousands of Arizonans out of work, sadly taken more than 4,100 lives, and done nothing to make us safer from the virus. To make matters even worse, now he’s threatening to cut funding to Social Security, even in the midst of a pandemic. At every turn, Arizonans have paid the price for Trump’s failures, and they’ll hold him accountable in November.”
Today’s digital advertising campaign will run prominent display ads on both the Arizona Daily Star and La Estrella’s homepages for a 24-hour period and will aim to reach bilingual voters in the greater Tucson area. The digital advertising campaign comes on the heels of the DNC’s television ad targeting seniors in the Tucson media market, which was announced in July. See images of the ads below.