Today, the Democratic National Committee is announcing a new print and radio ad campaign to reach Black, Latino, and Native American voters in Michigan. The ads highlight Democrats’ work to lower prescription drug costs for seniors, build Black generational wealth, and pass the first bipartisan gun safety legislation in nearly 30 years.

“Democrats are meeting voters of color where they are and making sure that they have the information they need to make their voices heard,” said Democratic National Committee Chair Jaime Harrison. “The stakes have never been higher for Black, Latino, and Native American voters, and we’re committed to building on our ongoing investments to engage key constituencies and earn the broad coalition of support necessary to win in November.” 

The six-figure ad campaign begins Saturday and will reach Black, Latino, and Native voters throughout Michigan. The ads highlight the stakes of the 2024 election and direct voters to IWillVote.com and VoyAVotar.com, the DNC’s voter participation hub, where voters can make a plan to vote.

Listen to samples of the radio ads HERE (Michigan Lt. Governor Garlin Gilchrist) and HERE (Michigan Democratic Party Chair Lavora Barnes). 

Listen to the Spanish-language radio ad HERE.

See samples of print ads below: