ICYMI: DNC Launches New FactPost Digital Accounts, Economic Messaging to Take on Trump’s “Billionaire Cabinet” as Confirmation Hearings Kick Off

Key Point: “The Democratic National Committee is tapping veterans of the wildly popular @KamalaHQ social media team for a new rapid response push ahead of Donald Trump’s return to office. … The new rapid response @FactPostNews initiative will try to combat online misinformation and respond to Trump administration actions by pushing out memes, videos and graphics. … The DNC is also teeing up fresh economic attacks on Trump as he takes office, per a memo obtained by Axios.”

Read the “Billionaire Cabinet” Memo here: Donald Trump’s Stacking His Cabinet With Billionaires Who Will Put Wall Street Over Main Street

Axios: Exclusive: DNC taps Harris’ viral wizards for new social media push

By Erin Doherty

  • The Democratic National Committee is tapping veterans of the wildly popular @KamalaHQ social media team for a new rapid response push ahead of Donald Trump’s return to office.
  • The new rapid response @FactPostNews initiative will try to combat online misinformation and respond to Trump administration actions by pushing out memes, videos and graphics.
  • @FactPostNews will start on X, Threads, and Bluesky and will eventually expand to TikTok, Facebook, and Instagram.
  • “The Republican disinformation machine is powerful, but we believe a stronger weapon is giving people the facts about how Trump and his administration are screwing over the American people,” DNC chief mobilization officer Shelby Cole said in a statement.
  • The DNC is also teeing up fresh economic attacks on Trump as he takes office, per a memo obtained by Axios.
  • Over the next several weeks of confirmation hearings, the DNC will try to spotlight the personal wealth of many of Trump’s picks for key government positions.
  • Trump’s projected Cabinet is worth at least $10 billion, according to research by Axios’ Zach Basu and the nonprofit Americans for Tax Fairness.
  • The DNC will also warn that Trump’s proposed policies will walk back some of the economic progress made under President Biden.
  • “Trump’s MAGA loyalists in Congress are gearing up to push through these unfit billionaire picks and Trump’s anti-working families agenda,” the memo reads.
  • With their new initiatives out this week, the DNC is signaling where its priorities will lie, at least in the beginning days of the new Trump administration: Economic messaging and refining their digital outreach.